Content Blueprint
The fastest way to grow your brand with content marketing.
7 modules · 37 lessons
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About the course
What Content Blueprint is
Content Blueprint is the complete A→Z content creation system Shane used to grow all his brands from scratch, even in niches where nobody knew him and he had no authority.
It launched with a live 21-day challenge, December 4–22, 2023, that taught entrepreneurs and creators how to create strategic content that grows their audience and their brand, fast and efficiently, without spending hours on the content treadmill.
What’s inside
- The research recipe A year’s worth of content ideas in a single research session, each one proven to resonate with your audience.
- Content recipes The simple, repeatable formulas behind winning content, for turning any idea into content your audience will love.
- The audience-to-fans pipeline Let your audience tell you what to create next, so more of your viewers and readers turn into fans.
- Passive selling “Invisible promotions” that make each piece drive leads and sales without a hard sell.
- Slay the fear, publish with ease How to get past the resistance to publishing and getting in front of a camera.
